Guest's bookOn the shelf
Emotion By Design
by Greg Hoffman
1 episode · last mentioned 9 Jun 2022
Buy on Amazon
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Who brought it up
- Guest's book
Steven Bartlett in the episode with Greg Hoffman
About the book
A memoir and business guide by Nike's former Chief Marketing Officer. It reveals the principles and creative processes behind the brand's most iconic campaigns, emphasizing the power of storytelling and emotional connection to build a global community.
